The Design of Unusual Things

Squeeze suggests:

Charging enough to compete on price is the only sustainable way to compete on price.

It seems paradoxical but it ain't.

Because I used the word "sustainable."

If your normal price doesn't provide good headroom, discounts equate to loss.

A fictitious person is not a person.

The pronoun of corporations is "it" not "they."

The psychology of corporations is the psychology of groups not the psychology of individuals.

It can be interesting to explore why an individual is primarily motivated by money.

A mistake to assume a corporation is motivated by anything but.

What is the best subject for a beginning painter to paint?

Next time you think about building something.

Stop thinking.

Start.

The choice of project doesn't matter.

If it is worth doing, it will probably fail because things that are worth doing correlate with things that are hard to do.

So maybe  it's better to pick something that isn't worth doing.

To pick something of manageable size.

Because an uncompleted important project is less important than a completed unimportant project.

What is is. 

Haecceity.

If you just want to know how to set up a French Easel, here are two videos that show the way French Easels were designed to be set up.

+ Quick  visual overview of the sequence:

+ Practical instructions for setting up a French Easel in about 45 seconds:

In writing:

1. Set the French Easel on the ground with the handle up and the single leg side away from you.
2. Unfold, extend and tighten the single leg.
3. Lift the easel onto the single let and support the handle end on your thigh.
4. Extend the right leg bottom section, loosen the right leg nut, unclip the end away from you, and rotate into the recess on the case.
5. Tighten the right leg nut.
6. Extend the left leg bottom section, loosen the left leg nut, unclip the end away from you, and rotate into the recess on the case.
7. Tighten the left leg nut.